Will Henry is an Associate Creative Director at Hypebeast, where he has spent five and a half years leading branded content projects across fashion, outdoor, and sports culture.

His work spans creative direction, brand storytelling, product collaborations, and experiential activations, with a particular focus on shaping Hypegolf’s creative vision across content, collaborations, and editorial.

Outside of work, he’s passionate about the outdoors and playing music, with specific obsessions in snowboarding and all things on the water.